In the south of France, along the Vermillion Coast, lies a village called Collioure. This is where Alfonso Roque settled in 1870 and founded his family-run company that today makes some of the best anchovies in the world with skill and artistry. When you look at this jar, you'll see how precisely each little, rosy-colored, and ripe anchovy fillet is standing up at attention, ready for you to pluck and free each one from the confines of the jar. Ready-to-eat, each fish fillet has already been washed in fresh water, manually deboned, dried, packed in gentle sunflower oil, and entirely prepared for your gustatory pleasure.

Use in a salad, in a vinaigrette, with pasta, or eat it alone with merely a slice of a baguette, which is often the most pleasurable way to savor these treasures from the sea. For a Catalan twist, make Pan con Tomate (bread rubbed with garlic and fresh tomato) and lay these fish fillets on top.

Fairway Marketplace is brought to you by Fairway Market, a specialty food chain that started back in 1933 with a small fruit and vegetable stand on the Upper West Side of Manhattan. Today, Fairway Market is legendary for its experts and expertise in all things food, and a relentless obsession with quality throughout all of the different departments in its stores. In December of 2011, Fairway launched this online shop, so that we could bring the best of the best of what Fairway offers, at the same great values, to those who don’t live near one of our stores. Why keep all of this foodie goodness to ourselves? That simply would not be fair.